I have founded Archetypes Design to embody the concept that, with William Morris, "Architecture is the union of the arts, mutually helpful and harmoniously subordinated one to another" and that being an architect means knowing, understanding, and possibly mastering all those arts.
The concept of ‘archetypes’ (/ˈɑːrkɪtaɪp/; from Greek: ἄρχω, árkhō, 'to begin' + τῠ́πος, túpos, 'sort, type') corresponds to the “essence”. Plato’s eidos, or idea, embodied the fundamental characteristic of a thing rather than its specific peculiarities.
The word ‘architecture’ comes from the Greek ἀρχιτέκτων arkhitekton "architect", from ἀρχι- "chief" and τέκτων"creator".
Both ‘archetypes’ and ‘architecture’ have an other word in common: arkhé(/ˈɑːrki/; Ancient Greek: ἀρχή) a word with primary senses "beginning", "origin" or "source of action".
I have been told that I am a polymath whose approach to design is a mix of Italian creativity and analytical rigour.
My method of work is based on Building Information Modelling (BIM) and an exclusive process I have originally developed and tested over a decade to de-risk projects, avoiding design mistakes, miscoordination, and delays.
I use 3D model to design and 360 images to get my clients fully involved at any step of the design.
My activity encompasses a wide range of services from concept to completion.
I can take care of Planning or I can develop your project after Planning Permission has been granted to make it ready for Tender and Construction.
To know more about bespoke services contact me and tell me about your project.
"Architecture is the union of the arts, mutually helpful and harmoniously subordinated one to another"
“When I’m working on a problem, I never think about beauty. But when I’ve finished, if the solution is not beautiful I know it’s wrong.”
“Architecture is what nature cannot make. Architecture is something unnatural but not something made up.”
“Architecture is really about well-being. I think that people want to feel good in a space… On the one hand it’s about shelter, but it’s also about pleasure.”
"Italy has been made half by God and half by architects.”